“Green” – The New Revolution in Industry

Three members of the steering committee for the Energy Future Coalition recently sent a long commentary to online environmental news source, Grist. Their dissertation presents the view that the recent rise in environmentalism, clean technologies and concern for global warming should be seen as an economic boon rather than a corporate bust that would “invigorate our economy with new ideas, new industries, and new jobs.”

Within their essay they quote venture capitalist, John Doerr (whose company invested early in Google, Amazon and Sun Microsystems) as calling clean energy “the largest economic opportunity of the 21st century.”

To bring about a change, five rules are proposed that, according to the authors would “reduce emissions, give consumers new choices, launch new businesses, and accelerate the profitable transition to new energy technologies.” They are:
1. Put a price on carbon.
2. Set carbon efficiency standards for vehicles.
3. Make energy efficiency the business of utilities.
4. Modernize the electric power grid to be more efficient and better deliver clean energy.
5. Increase government support for clean energy.

In conclusion, “with one strategic leap, we can wipe out two of the biggest threats to our children’s well-being while creating the high-tech industries that will employ them in the future.”

To read the complete essay, go to Grist: Soapbox.

See the Source:
Energy Future Coalition

Find out:
About selective catalytic reduction for coal-fired power plants to reduce NOx emissions.